The Ritz Carlton Opening

Ritz Carlton, Vienna

The countdown to the grand opening of the luxury hotel Ritz Carlton on the Vienna Schubertring lasted seven days. For this purpose, Tim Schmelzer and Marcus Zobl used the façade – consisting of two Ringstrasse palaces – with alternating large-scale static projections that anticipated details from inside the hotel, such as fabric patterns or works of art.

CONCEPT & ARTWORK.  Lumine
CLIENT.  Büro Hirzberger
LOCATION.  The Ritz Carlton Vienna
PROJECTION EQUIPMENT.  Lichttapete/Lumine
YEAR.  2013